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First Decentralized Pool Betting on Blockchain Done by BitGoals in 2018 World Cup Finals

On July 16, upon the finalization of the 2018 FIFA World Cup which declared France as the champion, blockchain-based sports protocol BitGoals completed its token sale, with a unique community activity. First Peer-to-Peer Pool Bet Throughout…
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Hyundai Advertises Blockchain to 30 Million Viewers in World Cup Match

A blockchain advert has been capitalising on the huge attention on the 2018 FIFA World Cup. At half-time during the England 2-0 win over Sweden, the advert by a Hyundai subsidiary proclaimed the benefits of blockchain technology to 30 million…